Google Analytics with Yoplanning

YoPlanning is compatible with Google Analytics via Google Tag Manager (GTM). With this integration, you can:

  • Track visits and clicks on your booking module.

  • Record e-commerce events (consultation, addition to cart, payment).

  • Keep the source of your visitors (marketing campaign, organic traffic, etc.) even when changing domains.

To take full advantage of this integration, we recommend a joint configuration: UTM tagging + cross-domain tracking (_gl).

Prerequisites

  • A Google Tag Manager (GTM) account

  • A GA4 identifier (in the format G-XXXXXXX)

  • The GTM identifier configured in YoPlanning (GTM-XXXX), via the configuration of your booking module.

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